{"id":1283,"date":"2020-07-08T11:24:00","date_gmt":"2020-07-08T09:24:00","guid":{"rendered":"https:\/\/mediapeople.pl\/?p=1283"},"modified":"2025-11-24T16:07:04","modified_gmt":"2025-11-24T15:07:04","slug":"media-people-executes-campaigns-for-nobu","status":"publish","type":"post","link":"https:\/\/mediapeople.pl\/en\/media-people-realizuje-kampanie-dla-nobu\/","title":{"rendered":"Media People delivers a campaign for NOBU"},"content":{"rendered":"

Media People is running a campaign for NOBU, the luxury hotel brand founded by Robert De Niro, Nobu Matsuhisa and Meir Teper.<\/strong><\/p>\n

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The first NOBU in Poland, will open as early as summer 2020. In the nearly 30 years that have passed since Nobu and De Niro opened their first restaurant, the pair's joint venture has grown to sizable proportions. After opening the Japanese restaurant \u201eMatsuhisa\u201d in Los Angeles in 1987, Nobuyuki \u201eNobu\u201d Matsuhisa became a sensation among Hollywood celebrities. His approach to Japanese cuisine was unusual, with Nobu combining traditional Asian recipes with elements of Latin American cuisine. In 1993 Robert De Niro invited the master chef to work on a joint venture, which was a New York sushi restaurant called Nobu. It opened in 1994. It turned out to be a great success and soon other Nobu restaurants began to spring up. The friendship between the two men resulted, among other things, in their joint appearance in Martin Scorsese's \u201eCasino,\u201d but it was in business that the Nobu - De Niro duo were to achieve their greatest successes.<\/p>\n

Over the next 27 years, their joint company, in which New York restaurateur Drew Nieporent and film producer Meir Teper are also partners, opened more restaurants around the world. Today there are a total of 40 of them.<\/p>\n

Since 2009, hotels under the Nobu name have also begun to spring up. Their number has been growing exponentially in recent years. As recently as 2017 there were 7 hotels of the chain worldwide, by the end of 2020 there are expected to be 20.<\/p>\n

Nobu hotels combine contemporary design with Japanese minimalism, complemented by distinctive dining experiences.<\/p>\n

Nobu Matsuhisa is known for combining Japanese culinary traditions with Peruvian influences. He spent several years working as a chef in Peru, a country celebrated for its cuisine. His signature dishes, including black cod with miso sauce, will also feature on the menu at Nobu Hotel Warsaw.<\/p>\n

Robert De Niro\u2019s hotel will occupy the site of another well-known Warsaw hotel, replacing Hotel Rialto at the junction of Wilcza and Emilii Plater streets. The modernization and expansion of the building cost PLN 100 million. The concept was developed by Medusa Group, a studio whose portfolio includes numerous industrial building revitalization projects, such as Bolko Loft in Bytom.<\/p>\n

This studio also designed the interiors of Warsaw's Koszyki Hall, located just steps away from where the Nobu Hotel is being built. Also, part of the interior of Robert De Niro's hotel was designed by Medusa Group (in cooperation with PCH studio). In addition to 117 rooms and a restaurant, Nobu Hotel Warsaw will feature a wellness area, Nobu Caf\u00e9, Nobu Bar and event space.<\/p>\n

Full text: \u00a0https:\/\/sukces.rp.pl\/kuchnia\/4171-robert-de-niro-otwiera-w-warszawie-hotel\/<\/a><\/p>\n

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\"Robert<\/figure>\n\n\n

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\"Hotel<\/figure>\n\n\n

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