{"id":701,"date":"2018-05-15T16:30:27","date_gmt":"2018-05-15T14:30:27","guid":{"rendered":"http:\/\/mediapeople.pl\/?p=701"},"modified":"2025-11-24T23:00:42","modified_gmt":"2025-11-24T22:00:42","slug":"its-your-time-your-life-the-viith-edition-of-sm-campaign-is-launched-fight-for-yourself","status":"publish","type":"post","link":"https:\/\/mediapeople.pl\/en\/to-twoj-czas-twoje-zycie-rusza-vii-edycja-kampanii-sm-walcz-o-siebie\/","title":{"rendered":"It's your time, your life! The seventh edition of the campa ..."},"content":{"rendered":"<p><strong>MS treatment aims to slow disease progression and help people remain active for as long as possible. Early treatment can play an important role<\/strong>. <strong>The seventh edition of SM \u2013 Walcz o siebie (\u201cMS \u2014 Fight for Yourself\u201d) launches in May.\u00a0 <em>Your time, your life! <\/em>\u2014 the campaign\u2019s message for 2018.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><iframe src=\"\/\/www.youtube.com\/embed\/EKec72TLNTA?rel=0\" width=\"560\" height=\"314\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p>Multiple sclerosis (MS) is a chronic immune-mediated condition affecting the central nervous system, often diagnosed in young adults. Symptoms vary and may include changes in vision or sensation, weakness, balance and coordination difficulties, speech problems and cognitive difficulties. At the time of the 2018 campaign, National Health Fund data indicated that around 46,000 people in Poland were living with MS.<\/p>\n<p>Appropriate treatment can help reduce symptoms and control disease activity. According to<strong> Professor Krzysztof <\/strong><strong>Selmaj,<\/strong> successful MS treatment means maintaining a stable neurological condition over many years, without relapses or new demyelinating lesions on MRI.<\/p>\n<p>The 2018 SM \u2013 Walcz o siebie campaign theme <strong><em>- <\/em><\/strong><strong><em>Your time, your life!<\/em><\/strong> \u2014 covers the journey from diagnosis and choosing treatment to managing life with a long-term condition. The campaign emphasises timely treatment, individual needs and comprehensive care.<\/p>\n<p><em>\u201cThis year, we are saying that diagnosis is a time to act: to learn about available therapies, take an active role and make informed decisions,\u201d <\/em>says <strong>Malina Wieczorek, President of the SM \u2013 Walcz o siebie Foundation<\/strong><em>. \u201cFind out how to access treatment promptly and talk to your doctor about your plans for work, family and parenthood so that treatment can reflect your needs. Our active participation matters \u2014 this is our life.\u201d<\/em><\/p>\n<p>Quality of life and wellbeing are becoming central to discussions about MS care, including people\u2019s ability to pursue personal and professional goals.<\/p>\n<p><em>In the past, an MS diagnosis often meant leaving work and relying on disability benefits. The campaign highlights a changing outlook: people want to remain active, work, raise families and pursue their goals.\u00a0 <\/em><\/p>\n<p><em>\u201cWe are investing PLN 300 million a year in disease-modifying treatment through first- and second-line drug programmes, and we can see the value of that investment. Professor Krzysztof Selmaj\u2019s 2017 data showed that 59% of people with MS were working. Social Insurance Institution data also showed that MS-related absence fell in 2016 for the first time in several years,\u201d<\/em> - explains <strong>Dr Jakub Gierczy\u0144ski of \u0141azarski University.<\/strong><\/p>\n<p>Psychological research also supports this trend, including work by <strong>Professor Dominika Maison<\/strong>.<\/p>\n<p><em>\u201cIn our 2014 study, both people with MS and those close to them emphasised the importance of staying in work. Employment offers motivation, strengthens self-esteem and provides social connections, helping people remain active,\u201d<\/em> supplements <strong>Professor Dominika Maison, Dean of the Faculty of Psychology at the University of Warsaw.<\/strong><\/p>\n<p>Improved access to effective therapies has played an important role in this change. At the time of the 2018 campaign, eleven treatments were registered for relapsing-remitting MS. Choosing a treatment requires consideration of likely disease progression, family plans, age, potential side effects and the longer-term implications of therapy. It also requires specialist knowledge of the latest evidence and guidance, discussed each year at the ECTRIMS congress.<\/p>\n<p><em>\u201cWe are finally focusing on personalised treatment, a priority in MS care. New oral medicines have marked a significant step forward, alongside established therapies with well-understood safety profiles. We are expecting reimbursement decisions on two further treatments within the year, including the first for primary progressive MS. Nursing support and physical and cognitive rehabilitation are also essential,\u201d <\/em>- adds <strong>Malina Wieczorek, President of the SM \u2013 Walcz o siebie Foundation.<\/strong><\/p>\n<p>Personalised treatment and comprehensive care are priorities in MS. They are also reflected in the new <strong>Personalised Treatment<\/strong> section of the Szko\u0142a Motywacji website (<a href=\"http:\/\/www.szkola-motywacji.pl\/kategoria\/personalizacja-leczenia)\">http:\/\/www.szkola-motywacji.pl\/kategoria\/personalizacja-leczenia)<\/a>, which shares information on approaches to MS care. In its first year, specialists contributed more than 200 videos. The initiative\u2019s honorary patrons include the psychology faculties of the University of Warsaw and Cardinal Stefan Wyszy\u0144ski University, \u0141azarski University, the Institute for Patients\u2019 Rights and Health Education, and the Institute for Health Communication.<\/p>\n<p>The seventh SM \u2013 Walcz o siebie campaign will run across television, press, radio, online media, outdoor advertising, buses, cinemas and screens in Luxmed clinics, supported by social media. Partners include TVP, TVN and AMS. TELESCOPE, Pigeon Group, Eura7 and Media People are responsible for campaign strategy and delivery.<\/p>\n<p>The seventh campaign edition began in May, with activity continuing throughout the year. Its official launch coincides with World MS Day 2018. The campaign is organised by the <strong>SM \u2013 Walcz o siebie Foundation<\/strong> in partnership with <strong>PTSR<\/strong> (Polish Multiple Sclerosis Society) and the <strong>Urszula Jaworska Foundation<\/strong>. Supporters include Biogen, Bayer, Sanofi Genzyme, Merck, Roche, Novartis and Alvogen.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Please visit <\/strong><a href=\"http:\/\/www.sm-walczosiebie.pl\/\"><strong>www.sm-walczosiebie.pl<\/strong><\/a><\/p>\n<p><strong>www.szkola-motywacji.pl<\/strong><\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>W SM, wszystkie podejmowane dzia\u0142ania s\u0105 nakierowane na zahamowanie post\u0119pu choroby, by utrzyma\u0107 pacjent\u00f3w jak najd\u0142u\u017cej w dobrej sprawno\u015bci. Zar\u00f3wno badania, jak i praktyka kliniczna pokazuj\u0105, \u017ce najwi\u0119kszy sens ma wczesne leczenie, bo daje najlepsze efekty terapeutyczne. W maju rusza kolejna, VII ju\u017c edycja kampanii SM \u2013 WALCZ O SIEBIE.\u00a0 To Tw\u00f3j czas, Twoje \u017cycie! [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":702,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","inline_featured_image":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-701","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci"],"_links":{"self":[{"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/posts\/701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/comments?post=701"}],"version-history":[{"count":1,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/posts\/701\/revisions"}],"predecessor-version":[{"id":7559,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/posts\/701\/revisions\/7559"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/media\/702"}],"wp:attachment":[{"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/media?parent=701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/categories?post=701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/tags?post=701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}