{"id":899,"date":"2018-11-15T07:29:07","date_gmt":"2018-11-15T06:29:07","guid":{"rendered":"http:\/\/mediapeople.pl\/?p=899"},"modified":"2025-11-24T22:46:51","modified_gmt":"2025-11-24T21:46:51","slug":"healthy-snacks-campaign-launched-beraw-ewa-chodakowska","status":"publish","type":"post","link":"https:\/\/mediapeople.pl\/en\/ruszyla-kampania-zdrowych-przekasek-beraw-ewa-chodakowska\/","title":{"rendered":"The BeRAW healthy snacks campaign has been launched! Eve Ch ..."},"content":{"rendered":"

Purella Food has launched a campaign for its BeRAW! Ewa Chodakowska snack range.<\/p>\n

The campaign aims to build awareness among women who value a balanced diet, make considered food choices and avoid snacks high in sugar.<\/p>\n

The campaign will run on television and online.<\/p>\n

 <\/p>\n

Our research shows that Polish women want to make informed food choices and lead healthier lives, although only some exercise regularly.<\/p>\n

For many, physical activity means walking or cycling. The BeRAW! Ewa Chodakowska range is intended for people with different lifestyles and approaches to exercise.<\/p>\n

The campaign reaches women who take care of themselves but do not necessarily follow Ewa Chodakowska\u2019s workouts. Her involvement gives them confidence in the products.<\/p>\n

 <\/p>\n

The campaign runs until the end of November, alongside in-store promotions and a Facebook competition offering a makeover trip to Mauritius.<\/p>\n

The client developed the creative, while Media People handled media planning and buying.<\/p>\n

 <\/p>\n

For more information, visit www.beraw.pl<\/a><\/strong><\/p>\n

 <\/p>\n

 <\/p>\n

\"Ewa<\/p>\n

\"BeRaw<\/p>\n

\"BeRaw\"<\/p>\n

\"BeRaw<\/p>","protected":false},"excerpt":{"rendered":"

Purella Food producent zdrowych przek\u0105sek, rozpocz\u0105\u0142 kampani\u0119 serii produkt\u00f3w BeRAW! Ewa Chodakowska. Celem kampanii jest wzrost \u015bwiadomo\u015bci marki w\u015br\u00f3d kobiet dbaj\u0105cych o zdrow\u0105 i zbilansowan\u0105 diet\u0119. Kobiet, dla kt\u00f3rych wa\u017cne jest to co jedz\u0105 i kt\u00f3re unikaj\u0105 przek\u0105sek o wysokiej zawarto\u015bci cukr\u00f3w. Dzia\u0142ania zaplanowane s\u0105 w telewizji i internecie.   Z bada\u0144 wiemy, \u017ce Polki […]<\/p>\n","protected":false},"author":1,"featured_media":950,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","inline_featured_image":false,"footnotes":""},"categories":[17],"tags":[],"class_list":["post-899","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktualnosci"],"_links":{"self":[{"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/posts\/899","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/comments?post=899"}],"version-history":[{"count":1,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/posts\/899\/revisions"}],"predecessor-version":[{"id":7544,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/posts\/899\/revisions\/7544"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/media\/950"}],"wp:attachment":[{"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/media?parent=899"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/categories?post=899"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediapeople.pl\/en\/wp-json\/wp\/v2\/tags?post=899"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}