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CEE ad spendings bouncing back after COVID

CEE ad spendings bouncing back after COVID   After a 2% drop in advertising spending, the Central and Eastern European markets have already surpassed their pre-COVID levels, reaching 9.5 billion Euros in 2021. The online segment is propelling the growth with a booming e-commerce, while numerous post-COVID consumer trends have formed throughout the region. weCAN, …

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Magdalena Stużyńska reklamuje Maxi Krzem

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A unique CEE advertising market report

On the way to recovery   The years of solid growth was disrupted by COVID-19 in Central and Eastern European media markets, causing an 8% i.e. a 1.2-billion-Euro decline in 2020. Besides this setback in budgets, the pandemic accelerated digitalization throughout the region, making online the only segment that could grow during this crisis. In …

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MATA rocks together with Media People

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Media People is once again the substantive partner of FMZ 2021

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SMYK sponsors LEGO MASTERS

 

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Bogusław Linda in the new MOKATE bean coffee campaign

 

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New campaign of Lycamobile

 

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Media People is running a campaign for NOBU

   

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This year’s CANnual Report 2020 is here!

Sorry, this entry is only available in Polish.

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