Conference “Blurring Communication Boundaries”
The “Blurring Communication Boundaries” conference took place on 8 November, exploring how communication is evolving across Central and Eastern Europe. It was organised by weCAN, a network of independent advertising and media agencies.
The annual event brings together marketers, advertisers, media buyers and businesses from across CEE. This edition was held in Warsaw for the first time, focusing on the blurring of boundaries in communication. The conference also presented the CANnual Report, which analyses the region’s advertising markets, local consumer trends and the factors shaping the media industry.
Download the report: www.badania.mediapeople.pl/