Dom Mody Klif, Galeria Klif and Turawa Park appoint Media People

Media People wins the media account for Dom Mody Klif, Galeria Klif and Turawa Park

Media People has won the media account for Dom Mody Klif in Warsaw, Galeria Klif in Gdynia and Turawa Park shopping centre in Opole, managed by BNP Paribas Real Estate.

Selected from four competing agencies, Media People will be responsible for media strategy, planning and buying.

“Our communication strategies call for highly selective media activity aimed at specific audiences. We chose Media People because the team showed real commitment and presented a range of compelling ideas,” says Anna Muszyńska-Gniado, Marketing Director, Property Management, at BNP Paribas Real Estate.

“We always enjoy working with brands that face interesting challenges, especially when we are customers ourselves. Competition is growing and consumers are becoming more demanding, making it harder to attract visitors from beyond the immediate area. Finding effective new media solutions is what excites us most. I was also particularly drawn to the client’s support for the arts,” says Weronika Szwarc-Bronikowska, Vice-President of Media People.